That image would be the 10-story banner of James with outstretched arms under a puff of chalk that was once plastered on the city’s Landmark Office Towers. The building houses the headquarters of the Sherwin-Williams Company, and is within breathing distance of Quicken Loans Arena.
The original banner (adorned with the slogan “We Are All Witnesses”) had been abruptly taken down in July 2010, within days after James’ announcement (aka “The Decision”) that he was going to sign with the Miami Heat. Since that time, two non-sports-related images have adorned the building.
The one difference with this new version will be that James’ image will be facing a crowd, rather than the downtown Cleveland area. It will also have no slogan, though it will have the ubiquitous Nike swoosh.
On Thursday, the city of Cleveland’s Design Review board will vote on the proposal, followed one day later by a vote by the city’s Planning Commission. Unless something drastic takes place, the proposed vote is expected to have little or no problem passing.